Our Philosophy

Aligned to our core purpose of empowering people everywhere to Rise, making superior, advanced technology as accessible as possible guides al our innovation and technology development efforts .

Our 5 S Framework to Innovate

Our 5 S framework details our approach in how we bring our innovation philosophy to life within the Group. The first two 5’s refer to the context in which innovation takes place, and the latter three 5’s to it’s construct.

1.Simplicity

Is always a virtue when trying to

Solve any problem, and we view

Finding simple solutions to

complex problems as a true

hallmark of an innovative genius.

2.Sustained

Experimenting

They say genius is 1% inspiration

And 99% perspiration. Unless we

experiment with ideas,pilot them, and learn from

our experiences.we will never make bold decisions.

The learning loops formed by sustained

experimentation are critical to innovation.

 3.Creativity

This involves solving problems

That you are are passionate about

and indulge in, but which may

not be directly linked to your

day-to-day work.